Toyota in the States is planning to launch 19 new, updated or facelift models, excluding special edition models, over the next three years.
While Ford is dropping all traditional passenger cars in the US, except the Mustang, Toyota believes it’s not wise to jump in and out of segments.
So said Jack Hollis, general manager of the Toyota brand in the USA.
“Toyota’s committed to giving the most options to the consumer,” Hollis told AutoGuide.
“There’s some pretty good SUV movement in there, but we’re making plans that we think are best for the end consumer and we still strongly believe in the car market.”
The company needs to update replace many models, including the 4Runner, Land Cruiser, Sequoia, Tundra, and Tacoma. It has already put the Corolla, Prius, RAV4, Camry and Avalon into new generations based on the TNGA component matrix.
Source: AutoGuide
