The Lincoln Continental could be axed when the current generation’s production run ends (probably in 2022) with the brand probably ending up with an all SUV range.
The Continental name was only revived by Lincoln in 2016 for its MKS replacement after laying dormant since 2002.
Sources have told Ford Authority the flagship sedan will not be replaced when the current car reaches the end of its production life.
No reason was given, but sales of sedans, especially large sedans have been falling for years, with buyers preferring SUVs. With margins on SUVs and especially truck based luxury SUVs, like the Lincoln Navigator, so strong, it’s easy to see where this is going.
In 2017, there were 12,012 Lincoln Continentals sold in the US, while 16,275 Cadillac XTS sedans were sold.
Source: Ford Authority
