Andy Palmer, CEO of Aston Martin, will personally inspect the first 1000 Aston Martin DB11 coupes in an effort to allay customer fears about build quality.
In a Twitter exchange, Palmer (@AndyatAston) posted a photo of a V12 engine that he had signed off and saying, “Only 1000 Aston Martin DB11 V12’s to be made with this particular inspectors plaque!”
Ed Callow (@torquespeak) asked, “Andy is that a typo, or are you genuinely doing the final inspection of 1,000 engines yourself? How long does it take?”
“not a typo. I will personally inspect the first 1000 customer cars. About 12cars a day starting 6pm until they are done daily,” Palmer responded.
“everyone needs more than 2 hours! 4/5 hours minimum to at least function acceptably,” Matt Foers (@mattfoers) chimed in.
“I’m not sure-sometimes I’ll do 12, but when the adrenaline gets going, 2 is good-maybe I’ll sleep at xmas,” Palmer concluded.
Via AutoGuide
