The sixth generation Ford Explorer, due to be launched in 2019, will not be sold in markets where the current car manages less than 100 sales per year.
“The cost of doing business there wasn’t worth the trip for less than 100 vehicles,” Joe Hinrichs, president of global operations at Ford, told attendees at the Barclays Global Automotive Conference in New York.
Ford has been aggressively applying “yield management” to reduce complexity. For example, it will only offer 25 different mirror combinations in the new Explorer down from 139 in today’s car. Part of this done was by making blind spot monitoring standard, and making all mirror caps black, instead of body color.
Note: current Explorer pictured above and below.
Source: Automotive News
